ONE STEP RUN CLUB | PASSION PROJECT

One Step Run Club is a personal branding concept created as a passion project. Inspired by vintage sportswear, community-driven running culture, and editorial-style design, I began by building a moodboard that explored typography, colour, merchandise, and visual storytelling. Using these references as a foundation, I developed a bold and energetic brand identity designed to feel inclusive, approachable, and highly wearable. The final result demonstrates how a clear creative direction can evolve from inspiration into a cohesive visual system across social media, merchandise, and club communications.